Information on the Newsletter and Consents
With the following information we inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedure and your rights of objection. By subscribing to our newsletter you agree to the receipt and the described procedures.
Contents of the Newsletter
We will only send newsletters, emails and other electronic notifications containing advertising information (hereinafter “newsletters”) with the consent of the recipients or a legal permission. If the contents of a newsletter are specifically described within the scope of a registration, they are decisive for the consent of the users. In addition, our newsletters contain information on topics connected to our daily business.
Double-Opt-In and logging
The registration for our newsletter takes place in a so-called double opt-in procedure. This means that after registration you will receive an e-mail asking you to confirm your registration. This confirmation is necessary so that no one can log in with other e-mail addresses.
Subscriptions to the newsletter are logged in order to be able to prove the registration process in accordance with legal requirements. This includes the storage of the login and confirmation time, as well as the IP address. Also the changes of your data stored with MailChimp are logged.
Use of “MailChimp”
The newsletter is sent via “MailChimp”, a newsletter distribution platform of the US provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA.
The email addresses of our newsletter recipients, as well as their further data described in the context of these notes, are stored on the servers of MailChimp in the USA. MailChimp uses this information to send and evaluate the newsletter on our behalf. Furthermore, MailChimp can use this data according to its own information to optimize or improve its own services, e.g. to technically optimize the sending and presentation of the newsletter or for economic purposes, in order to determine from which countries the recipients come. However, MailChimp does not use the data of our newsletter recipients to write them down or pass them on to third parties.
We trust in the reliability and IT and data security of MailChimp. MailChimp is certified under the US-EU data protection agreement “Privacy Shield” and thus commits itself to comply with EU data protection regulations. Furthermore, we have concluded a data processing agreement with MailChimp. This is a contract in which MailChimp undertakes to protect the data of our users, to process them on our behalf in accordance with their data protection regulations and in particular not to pass them on to third parties. The data protection regulations of MailChimp can be viewed here.
Statistical Surveys and Analyses
The newsletters contain a so-called “web-beacon”, i.e. a pixel-sized file that is retrieved from the MailChimp server when the newsletter is opened. Within the scope of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval are initially collected. This information is used to technically improve the services based on the technical data or the target groups and their reading behaviour based on their retrieval locations (which can be determined using the IP address) or access times.
The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our endeavour, nor that of MailChimp, to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our contents to them or to send different contents according to the interests of our users.
Online Access and Data Management
You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. At the same time your consents to its dispatch via MailChimp and the statistical analyses expire. A separate cancellation of the dispatch via MailChimp or the statistical evaluation is unfortunately not possible. You will find a link to cancel the newsletter at the end of each newsletter.
Legal basis / GDPR
In accordance with the provisions of the GDPR valid from 25 May 2018, we inform you that your consents to the sending of e-mail addresses are based on Art. 6 para. 1 lit. a, 7 GDPR and § 7 para. 2 no. 3 and para. 3 UWG. The use of the shipping service provider MailChimp, carrying out statistical surveys and analyses as well as logging of the registration procedure, are based on our legitimate interests pursuant to Art. 6 Para. 1 lit. f GDPR. We are interested in using a user-friendly and secure newsletter system that serves both our business interests and the expectations of users.
We would also like to point out that you can object to the future processing of your personal data at any time in accordance with the statutory provisions of Art. 21 GDPR. The objection may be lodged in particular against processing for direct marketing purposes.
Use of ‘SurveyMonkey’
To collect information, we use ‘SurveyMonkey’, a tool offered by SurveyMonkey Inc., SurveyMonkey Europe UC, SurveyMonkey Brasil Internet Ltda. and their affiliates (collectively “SurveyMonkey”). The data protection regulations of SurveyMonkey can be viewed https://www.surveymonkey.com/mp/legal/privacy-policy/.